A profile link that follows your videos
Repoint your profile’s short link at whatever the latest video talks about. Each destination change keeps the same link and its click history, so “link in bio” always leads somewhere current.
TikTok
TikTok link tracker for your profile and ads
Letlink puts a short link on your TikTok profile and behind your TikTok ads, records every tap with its device and country, and on Growth sends each click to TikTok as a server-side event.
Short answer
A TikTok link tracker is a short link used where TikTok gives you a tappable link — the website link on your profile, where your account has one, and the destination of your ads — that records each tap before forwarding the visitor. Letlink records every tap with its device, operating system, country, referrer and campaign, free for 1,000 tracked clicks a month. On Growth, at $8.90 a month, the TikTok Events API integration sends each click to your TikTok pixel as a ClickButton event, with the ttclid when the tap came from an ad.
At a glance
- Free plan
- 1,000 links, 1,000 tracked clicks a month
- TikTok Events API
- Growth and Ultimate, from $8.90 a month
- App Store link type
- From Solo, $3.90 a month
- Tracked clicks
- 100,000 a month on Growth, unlimited on Ultimate
- Click history
- 30 days Solo, 1 year Growth
Features
Built around how TikTok traffic behaves
TikTok Events API
On Growth and Ultimate every recorded click goes to your TikTok pixel server-side as a ClickButton event with a stable event ID, the visitor IP and user agent, and the ttclid when an ad points straight at the short link. Purchases follow only when you track conversions and forward them.
Ad click IDs passed through
The ttclid TikTok adds to an ad click is passed on to your destination, so a TikTok pixel on that page can still attribute the visit after the redirect.
Send app installs to the right store
TikTok audiences are mostly on phones. The App Store link type, from Solo, sends iPhones to the App Store and Android phones to Google Play from one short link.
TikTok in your traffic channels
Taps that carry a TikTok referrer are counted under Social, and Top sources shows the TikTok host. Taps from the in-app browser that carry no referrer count as Direct, so a dedicated link or utm_source=tiktok keeps them attributed.
Time your posts
Hour-of-day and weekday histograms show when your TikTok audience actually taps through, not just when it watches.
Where viewers are
A country breakdown for every link shows whether a video that travelled abroad is sending traffic you can sell to, and country rules from Solo can send other countries to a fallback page.
Use cases
Who tracks TikTok links
Creators with a profile link
Point the link at the product, playlist or shop each video mentions, and see how many taps each one got while it was live.
App developers
One App Store link in the profile and in ads sends each phone to its own store, with clicks split by device and operating system.
Shops and product drops
A link per campaign shows which video moment pulled people to the product page, and when.
Agencies running TikTok ads
Ads pointing at short links feed ClickButton events into the client’s TikTok pixel on Growth, alongside a click count measured outside TikTok.
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Create the link
In the link builder choose Link with UTM, paste the destination, and set utm_source to tiktok and utm_medium to bio or paid. Use the App Store link type instead if you are promoting an app.
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Place it on TikTok
Paste the short link as the website on your TikTok profile if your account offers one, or as the destination URL of your ad.
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Connect TikTok (Growth)
Open Integrations → TikTok Events API, paste your pixel code and Events API access token, add a test event code and press Send test event. Clear the test code afterwards.
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Read the stats
Open the link’s stats page for taps, devices, countries, Traffic channels and the busiest hour, as they arrive.
Pricing
Letlink plans and limits
Start free with no card. Paying yearly takes 20% off every paid plan.
| Plan | Free | Solo | Growth Most popular | Ultimate |
|---|---|---|---|---|
| Price per month | $0 | $3.90 | $8.90 | $39.90 |
| Active links | 1,000 | 3,000 | 8,000 | 15,000 |
| Tracked clicks a month | 1,000 | 10,000 | 100,000 | Unlimited |
| Custom domains | — | 1 | 3 | 50 |
| Team members | 1 | 1 | 5 | 50 |
| Click history | 7 days | 30 days | 365 days | Unlimited |
Mobile app
Your links, in your pocket.
Create short links, watch clicks arrive live and design QR codes from your phone. Free on iPhone, iPad and Android.
- Live click analytics
- Smart links and QR codes
- In sync with your dashboard
What is a TikTok link tracker?
A TikTok link tracker is a short link you put on your TikTok profile or behind a TikTok ad that records each tap before forwarding the visitor. Letlink records device, operating system, country, referrer and campaign for every tap, free for 1,000 tracked clicks a month.
Why can’t I add a link to my TikTok profile?
TikTok decides which accounts can add a website link to their profile, and the rules depend on the account. Check Edit profile in the TikTok app. Letlink has no influence on that, but your short link works the same in a TikTok ad and anywhere else you share it.
Can I send TikTok link clicks to TikTok Ads?
Yes, on Growth ($8.90 a month) and Ultimate. The TikTok Events API integration sends every recorded click to your TikTok pixel server-side as a ClickButton event with a stable event ID. When an ad points straight at the short link, the ttclid is read from the request and sent with the event. It delivers clicks; purchases, leads and sign-ups follow only when you report them as conversions and switch on Forward approved conversions.
Why don’t my numbers match TikTok’s?
TikTok counts taps inside its app; Letlink counts visits that reached the short link, with bots and crawlers left out. Taps abandoned before the redirect never reach Letlink, and in-app browser visits without a referrer appear as Direct rather than TikTok, so expect the totals to differ.
Can one link send iPhone and Android users to my app?
Yes. The App Store link type, from Solo at $3.90 a month, takes an App Store URL and a Google Play URL and sends each device to its own store from one short link. Detection uses the user agent, which can occasionally be wrong inside in-app browsers.
What happens if a video goes viral and I pass my click allowance?
The link keeps working. Past the monthly allowance — 1,000 tracked clicks on Free, 10,000 on Solo, 100,000 on Growth — Letlink stops recording new clicks until the next calendar month, but every visitor is still redirected. Ultimate has no monthly click cap.
Get started
Shorten your first link in under a minute.
The free plan needs no credit card and has no trial clock. Upgrade when you need your own domain, more links or your team.